Votive Figure of Fortuna essays

Votive Figure of Fortuna articles Votive Figure of Fortuna The Goddess of Good Fortune (The Haggin Museum) At the point when I set out to pick a bit of craftsmanship for this task, there were a couple of things I was searching for. I needed a piece that indicated extraordinary detail, style and importance. At the point when I saw the Votive Figure of Fortuna, promptly I saw these things. The figure was really a solid portrayal of its time and time, made in Greece in 100 B.C.- 100 A.D. Made from earthenware mud, the specialists eye for detail in this piece was a great deal more unmistakable than the entirety of different pieces that encompassed it. The conventional components that I will examine that breathes life into this piece are; line, surface, example and equalization. What makes the Votive Figure of Fortuna so fascinating is the multifaceted design it starts for such a little and exceptionally old model. The figure is around 2 wide by 7 high and around 2 profound. This detail is kept up through its contrasty and unexpected line designs with extreme points and line variety. These lines are utilized by the craftsman to enliven the lady's streaming outfit. The entirety of the folds are made, swell by swell through profound cuts in the earthenware dirt. The craftsman made rich surface through his utilization of lines and thick gouges in the mud. Line close to line, one next to the other, hindered by another arrangement of lines at sharp, 90 degree points additionally assists with developing this feeling of incredible surface. The outfit gives off an impression of being very texture like despite the fact that the figure is basically solidified dirt. This is an incredible impact by the craftsman and unquestionably probably the most grounded component. The examples that are made with the itemized lines are additionally critical to the general standpoint of this piece. These lines stream one into the other, making incredible difference and profundity. Shadows nearly are completely evolved with the line designs as a result of the craftsman creation ... <!

A Study Of A Dionysiac Sarcophagus Essay free essay sample

, Research Paper In the Los Angeles County Art Museum A grown-up male kicks the bucket. He winds his way down into the black market to make the Bankss of the waterway Acheron where he meets the ferryman Charon. He takes a coin from his oral pit to pay the cost over. On the contrary bank he is welcomed by a Maenad or potentially Bacchus himself who offers him a cylix of vino. Drinking profound, the grown-up male is changed and restored from perish to a higher plane. On the other hand of populating an enduring dream in the black market he gets salvation from his God Dionysos, the Savior. In Roman majestic occasions at that spot was an extraordinary restoration of the # 8220 ; Mystery # 8221 ; factions of Greece powered by the desire for a real existence after perish. In funerary commemorations there can be seen the doctrines of the confidence each piece great as how it sees the great beyond. Inside the Los Angeles County Art Museum stands such a vas made to facilitate this excursion to imperishable incandescently happy. A blessing from William Randolph Hearst, the piece is a stone coffin from the Severan time of the Roman imperium close to the terminal of the second century itemizing a radiation of Dionysos, the God of vino, and his followings. Such a transmission could be from Dionysos # 8217 ; s messianic excursions or from his triumphal come back from disseminating the vino faction. Initially in the sepulcher of a well-off family in Rome, the stone coffin was in ulterior occasions utilized as a manor proprietor for a bloom bed ( Matz, 3 ) . This # 8220 ; abuse # 8221 ; of the piece clarifies the weakness of the marble which required broadened Restoration in the seventeenth century ( 4 ) . It is tub molded with measurements of 2.1 meters long and 1 meter wide, standing 0.6 meters from the land. The structure is like tubs utilized for stepping grapes which had spouts ornamented with lord of beastss # 8217 ; caputs to vent the vino ( 3 ) . Bing formed like a wine VAT makes the sarcopagi a transforma tive power in its ain right by emblematically transforming the individual interned inside into vino! passing on him closer to the God. Dissimilar to other stone coffins of the period the dorsum of this piece has non been left unhewn, yet then again a strigal type of repeating # 8220 ; S # 8221 ; structures has been cut, suggesting that the piece may hold remained in the focal point of the sepulcher. Not at all like other progressively celebrated and rich Dionysiac stone caskets, for example, the Seasons stone caskets and the Triumph of Dionysos in Baltimore which depict explicit polar occasions in the mythos of Dionysos, this piece gives us then again a somewhat conventional bit of Bacchic life ( Matz, 5 ) . The way and picture of the figures, of class, originate before the Roman imperium ; stone coffins of this sort were mass created in stores dependent on structures and drawings from Grecian craftsmans ( Alexander, 46 ) . Dionysos himself is in the middle keeping his staff, the thyrsos, in his left manus and pouring vino with his privilege while siting a panther, a holy quicken being firmly connected with the God ( Matz, 4 ) . Flanking him are two lord of brutes caputs that speak to Dionysos # 8217 ; s endeavors to escape perish at the guardianships of the colossuss by changing into a ruler of mammoths, among other vivify creatures, which so lead to his expire and resulting me tempsychosis ( Graves, 103-104 ) . To one side of Dionysos is Silenus, his mentor from his adolescence, keeping a vas probably loaded up with vino. The nearness of Silenus strengthens the faction # 8217 ; s faith in imperishable youngster. Following to Silenus is a Maenad, or female raver, playing a woodwind above Pan the caprine creature God of the woodland. Beneath Pan and the correct ruler of monsters caput are two angels, one have oning a cover of Silenus while different backs back in dread ( Matz, 4 ) . On the left of Dionysos are two libertine and another littler picture of Pan keeping a cup of vino. Further left is another Maenad, this one playing a tambourine, who is being trailed by a reprobate. Underneath the left lord of brutes caput there is another angel, or putto, and a juvenile obscene person. Balancing the left side on the terminal is as yet another maenad followed by a reprobate. On the correct terminal there is a libertine, playing the cymbals, following a half uncovered maenad. Finishing the piece, out of sight behind the central figures there are two childs ( an invigorate being Dionysos every now and again changed into ) , another container and a little puma. Through taking a gander at the piece we can obtain some idea of what a gathering of the faction resembles for the followings. The example of the clique was completely casual when contrasted with revere in the sanctuaries of the canonic Gods. Not at all like love of the Gods of the state-supported confidence, Bacchic celebrations removed topographic point from doorss far away from the swarmed metropoliss in the forested areas which harkens back to antediluvian occasions before grown-up male manufactured sanctuaries. At the point when they showed up in the wood, Dionysos gave them herbs, berries, and wild caprine creatures to eat and bounty to guzzle ( Hamilton, 57 ) . Wine of class was ever present at these arrays to respect the vino God. Wine was a sacrosanct portrayal of the God himself ; guzzling vino liberated the amateur from the limitations of natural undertakings to meet up with the God through euphoria which truly deciphered from the first Greek methods ‘outside the body’ ( Mcann, 128 ) . This individualist ic nature of Communion ceaselessly rehearsed gave the dedicated an inclination! of closeness with the God. The veil of Silenus on one of the putti is a gesture to the significance theater played in the religion. The best artists of Greece composed dramatizations respecting Dionysos which were viewed as holy to the faction. The two comedies and catastrophes were performed, mirroring the twofold idea of the God and of vino itself ( Hamilton, 61 ) . Wine can quicken grown-up male to grandiose ventures and joyful skipping, at the same time, it can other than transform him into a brute creature. Like the Egyptian God Osiris, Dionysos endured a savage perish by dismantling. Faction individuals would respect the God by hyper dismantling of bulls and some of the time tragic work powers lease with guardianships and dentitions which were so eaten up, emblematically taking Dionysos inside themselves. This terrible custom, joined by uproarious music and the slamming of cymbals, was proposed to instigate the reveler considerably further into a territory of bliss to achieve a discharge from the natural structure. These customs of ceremony and Communion root from the legends environing Dionysos encapsulating his introduction to the world, life, perish, and metempsychosis of the God through the imperishable recovery of life in the regular universe which give the steadfast a guarantee of an ever-enduring being. Of incredible criticalness to the bookman is the window that stone caskets and other funerary commemorations surrender to the lives each piece great as existences in the wake of death of the practicians of the faction. In the example of the Bacchic faction it is especially of import in that before the Romans turned out to be progressively loosened to the rising predominance of the religions of the second century little is known about their funerary examples because of the shroud of mystery environing the puzzler clique. Truth be told, the cultists were abused by the Roman area confidence before the assurance of the rediscovered factions by the blue class as prove by expanding figure of such stone caskets ( Lehman, 24,26 ) In using such stone caskets joining the representation of their religion and philosophies, the followings of the clique were guaranting themselves authentic security and a confidence appointed from now on. Catalog and Works Cited 1. Alexander, Christine. # 8220 ; A Roman Sarcophagus from Badminton House. # 8221 ; The Metropolitan Museum Bulletin, vol.14 ( October 1955 ) , pp. 39-47. 2. Graves, Robert. The Grecian Myths. Penguin Books, Maryland, ( 1955 ) 3. Greenhalgh, Michael. # 8220 ; Greek A ; Roman Cities of Western Turkey. # 8221 ; rubens.anu.edu.au/turkey/book/toc1.html ( WWW ) , individual. 8 ( 1996 ) 4. Hamilton, Edith. Folklore: Dateless Narratives of Gods And Heroes. New American Library, New York, 1969 5. Lehmann-Hartleben, Karl. Dionysiac Sarcophagi In Baltimore. Organization of Fine Arts, New York University, 1942 6. Matz, Friedrich. # 8220 ; Rediscovered Dionysiac Sarcophagus. # 8221 ; The Los Angeles Museum of Art Bulletin, vol.8, figure 3 ( 1956 ) , pp.3-5. 7. McCann, Anna. # 8220 ; Two Fragments of Sarcophagi in the Metropolitan Museum of Art Exemplifying the Indian Triumph of Dionysus. # 8221 ; The Journal of the Walters Art Gallery, vol. 36 ( 1977 ) , pp.123-36 8.Thompson, Homer. # 8220 ; Dionysus among the Nymphs in Athens and Rome. # 8221 ; The Journal of the Walters Art Gallery, vol. 36 ( 1977 ) , pp. 73-84 34b

To Let Go

To Let Go To let go does not mean to stop caring, it means I cant do it for someone else.To let go is not to cut myself off, its the realization that I cant control another.To let go is not to enable, but to allow learning from natural consequences. To let go is to admit powerlessness, which means the outcome is not in my hands.To let go is not to try to change or blame another, its to make the most of myself.To let go is not to care for, but to care about.To let go is not to fix, but to be supportive.To let go is not to judge, but to allow another to be a human being.To let go is not to be in the middle arranging all the outcomes, but to allow others to affect their own destinies.To let go is not to be protective, its to permit another to face reality.To let go is not to criticize, or regulate anyone, but to try to become what I dream I can do.To let go is to fear less, and to love more.

Social Anxiety Disorder - Free Essay Example

Sample details Pages: 5 Words: 1532 Downloads: 8 Date added: 2019/04/11 Category Psychology Essay Topics: Anxiety Essay Did you like this example? Today I am working as a registered nurse at a specialty hospital for behavioral health clients. I am preparing to meet with a newly admitted client, F.A., whom has been medically diagnosed with social anxiety disorder. Social anxiety disorder, also known as social phobia is a chronic anxiety disorder marked by fear and excessive self-consciousness in public (Schub March, 2018). I know from reading her chart that F.A. is a 47-year-old Caucasian female client who lives alone at her home in the country. Introduction Delving into F.A.s intake paperwork I find that she has voluntarily admitted herself for therapeutic milieu. She has stated that in the last few years it is increasingly difficult to do things that were once mundane parts of life, such as go to the grocery store. I pull into the parking lot and I look around at all the people and my heart just begins to pound. F.A. is quoted as saying. But what am I supposed to do? I cannot let my poor cats starve because I am afraid to go in public. I always feel that everyone is judging me, and when I go up to the checkout stand I notice that the cashier says hello to the person in front of me and then just rings up my items without greeting me. Takes my money and goes on to the next person in line. I notice she tells them hello, too, but not me. I feel like I am constantly being stared at and judged. I just hurry as fast as I can to get my shopping done and get out of there to get home. According to the National Institute of Mental Health, a misin terpretation of the behaviors and actions of other people is a major factor in social anxiety (Social Anxiety Disorder: More Than Just Shyness, n.d.). I read on to see that F.A. began to work nights about a year ago because overnights she is basically alone and has no interaction with people on her shift at an assisted living facility. She has been divorced for 8 years and has two adult daughters that have urged her to seek more in-depth care for this disorder. No history of physical violence or past or present substance abuse issues were disclosed. Don’t waste time! Our writers will create an original "Social Anxiety Disorder" essay for you Create order Medications and Interventions. The only recent interventions for this client have been via the pharmacological route. F.A. has been prescribed Venlafaxine, a serotonin-norepinephrine reuptake inhibitor which she has taken for almost 5 years along with lorazepam, an anti-anxiety medication. Last year her youngest daughter graduated from college. Because of her racing and pounding heart symptoms around large groups of people, her practitioner prescribed atenolol, a beta-blocker, so that she could attend the ceremony. Beta-blockers particularly atenolol and propranolol may be prescribed to complement therapy for social anxiety but must be done so off-label (Brown, 2018). F.A.s eldest daughter, a registered nurse, is expecting her first baby in the next few months. Through a series of meetings at her mothers residence, she convinces her mother to begin inpatient treatment. I read on in her intake information that in the past cognitive behavioral therapy and counseling through a private psychology practice have been un successful. F.A. continues to take venlafaxine and lorazepam, but states they help my symptoms; therefore, it is easier just to stay home. Personal thoughts, cognitive concerns and possible interventions. As I conclude acquainting myself with F.A. by thoroughly scouring her chart, I can empathize with her situation. In a world where social media is prevalent and suggests women should all look and act a certain way it is no wonder that she feels like everyone is judging her. I can also personally attest how women over the age of 25 are almost shunned and discarded as used goods. In my personal opinion there is so much hate and violence today that no individual is safe. Turn on the television or the computer and people are arguing, name calling, shaming each other. This trend is quite disturbing and is one I feel will not be slowing in the future. After meeting personally with F.A., I believe that cognitively she has exhibited impaired judgment. She stated in our meeting that she often would wait until she was completely out of food for a few days before entertaining the thought of a shopping trip. She claims that now her youngest daughter does her grocery shopping for her, so she does not have to leave home. Learning this information, F.A. seems to have tendencies for agoraphobia as well. According to the Mayo Clinic, agoraphobia is an anxiety disorder that may be so overwhelming that you may feel unable to leave your own home (Agoraphobia, 2017). As a nurse, collaborating with her provider to advocate for a possible change in medications may be an option for intervention as well as continued outpatient cognitive behavioral therapy (CBT). According to Harvard University, 12-16 weekly sessions of CBT can help those suffering from social anxiety disorder to change the way they think about and behave in certain situations that terrify them (Treating social anxiety disorder, 2010). Care Plan: Diagnoses and Interventions and Outcomes. I felt in this situation, the priority diagnosis was anxiety related to unconscious conflict about essential values (Ludwig Ackley, 2011 p.187). This is evidenced by the fear and physical symptoms the patient incurs while in public, or quite frankly just by leaving her house. Nursing interventions would be: assessment of clients anxiety level and physical reactions to anxiety (Ladwig Ackley, 2011 p.187), use empathy to promote F.A.s interpretation of anxiety symptoms as normal, if rational (Ladwig Ackley, 2011 p.187) and describe any activities that would involve the client using non-medical verbiage utilizing calm and slow speech. Our specific, measurable, attainable, realistic and timely (S.M.A.R.T.) goals/outcomes are that the client will: identify and verbalize symptoms of anxiety (Ladwig Ackley, 2011 p. 187) within one week. By the end of week 3 the client will identify, verbalize and demonstrate techniques to control anxiety (Ladwig Ackley, 2011 p. 187). Finally, the clien t will demonstrate some ability to reassure herself by date of her discharge in approximately 6 weeks. Second highest priority diagnosis would be chronic low self-esteem related to social anxiety (psychiatric) disorder as evidenced by the clients subjective data that she perceives she is always being negatively judged by others (Ladwig Ackley p.644). Interventions for this diagnosis: actively listen to and respect the client (Ladwig and Ackley p.645). Assess the clients strengths and coping abilities and provide opportunities for their expression and recognition (Ladwig Ackley, 2011 p.645). Demonstrate and promote effective communication techniques; spend time with the client (Ladwig Ackley, 2011 p.645). Our S.M.A.R.T. goals are as follows: the client will verbalize increased self-acceptance through positive self-statements (Ladwig Ackley, 2011 p.645) in one week. The client will identify and work on achievable small goals (Ladwig Ackley, 2011 p.645) in week 3, and upon discharge client will demonstrate improved ability to interact with others (Ladwig Ackley, 2011 p.645) Lastly, ineffective coping related to inadequate level of perception of control, as evidenced by the clients inability to cope with being in public or away from home. Interventions: Assist the client to set realistic goals and identify personal skills and knowledge (Ladwig Ackley, 2011 p.302). Observe for contributing factors for ineffective coping such as lack of support and poor self-concept (Ladwig Ackley, 2011 p.302) and discuss changes with the client before making them (Ladwig Ackley, 2011 p.303). S.M.A.R.T. goals/outcomes: client will use effective coping strategies (Ladwig Ackley, 2011 p.302) within 1 week, report decrease in physical symptoms caused by stress (Ladwig Ackley, 2011 p.302) by end of week 3, and at discharge client will report increase in psychological comfort (Ladwig Ackley, 2011 p.302). As a staff nurse my intentions are to meet with this client and evaluate progress weekly. If necessary plan of care will be re-designed to meet any new or changing data a ssessed. Resources for the patient and Educational Tool. Evidenced based practice tells us that exercise is good to combat social anxiety and my favorite complimentary therapies to recommend to clients are yoga and tai chi. These two ancient practices are shown by research to reduce blood pressure, stress and anxiety as well as give your energy levels a boost and increase your well-being (Cuncic Gans, 2018). Anything that will get a person moving tends to have an overall positive outcome not just physically, but psychologically as well (Cuncic Gans, 2018). In my research for educational tools, which was dismally unsuccessful, I also came across an article about using smartphone apps to help curb anxiety of all types. This to me is worth mentioning. Insight Timer is a free app for iphone or Android that features over 4,000 guided meditations (Newman, 2017). Others that are highly recommended are Stop, Breathe and Think and Omvana (Newman, 2017). Even your exercise tracking device comes with a breathe setting to promote mindfulness and reduce stress. Stress is everywhere, and in this world, I would only predict an increase. However, with the proper techniques and interventions stress can likely be managed to promote a good quality of life.

Sudden Infant Death Syndrome Essay - 3915 Words

Sudden Infant Death Syndrome Sudden infant death syndrome, better known as S.I.D.S., is one of the leading causes for the inflated infant mortality rate in this country today. It is often misunderstood or unrecognizable. For the most part, the causes of SIDS are unknown to the general public. This is changing, however, as public awareness is ever increasing. Thus, the purpose of this paper will be to explain sudden infant death syndrome and its known or suggested causes. Also, the history of SIDS, the problems and emotional suffering that results from the loss of a child, the toll it takes on the surviving sibling, and possible counseling or other help that is available for parents who may have lost a child to SIDS are†¦show more content†¦Today where more research in this area is needed, researchers are making strides in combating this disease. But understanding the crucial aspects of SIDS and how to prevent it, are still limited. The leaders in this field are hoping to improve understanding of this disease by providing direction and opportunities for more quality intensified research. According to L. Stanley James, MD, chair of neonatology at Columbian Presbyterian Medical Center in New York City, The government is now having a rejuvenation of SIDS research, and over the next five years, they are going to be putting in thirty to forty million dollars. The direction will be supplied through a five year research plan proposed by a panel of experts from The National Institute of Child and Human Development in Bethesda, Maryland (Zylke 1565). In response to a Senate request, there will be representatives from the fields of epidemology, neonatology, cardiorespiratory and sleep research, neuroscience, behavioral medicine, pathology, infectious disease, immunology and metabolism to meet an release a report on current knowledge and research recommendations (Zylke 1565). It was important to this group that people would have a definition of SIDS that would be acceptable to all. The current definition of SIDS, developed in 1969, states SIDS as being the sudden death of any infant or young child which is unexpected by history and in whichShow MoreRelatedEssay Sudden Infant Death Syndrome1594 Words   |  7 PagesSudden Infant Death Syndrome Sudden infant death syndrome (SIDS) is a mysterious phenomena that has managed to confound science so far. SIDS is defined as the sudden death of any infant or young child that is unexpected by history and in which a thorough post mortem examination fails to demonstrate an adequate cause (Hunt Brouillette, 1987). It is the leading cause of death in infants in developed countries occurring at a rate of almost 2 per 1000 births. It most often occurs in infants betweenRead MoreEssay Sudden Infant Death Syndrome1401 Words   |  6 PagesSudden Infant Death Syndrome Sudden infant death syndrome (SIDS) is the most frequent cause of death between 1 month and 1 year of age (Naeye). SIDS is defined as the sudden death of any infant or young child that is unexpected by it’s history, and in which a thorough postmortem examination fails to determine an adequate cause (Hunt 1987). It is important to consider both aspects of this definition in order not to ‘overdiagnose’ SIDS. A mistake of this nature would occur with failure to reportRead MoreEssay on Sudden Infant Death Syndrome1856 Words   |  8 Pages Abstract Sudden Infant Death Syndrome remains the leading cause of post-neonatal mortality (under the age of one) in developed countries. The causes of Sudden Infant Death Syndrome have been puzzling and research is being conducted to solve this catastrophic problem. Having a child under the age of one makes me very concerned, along with any other parent(s), that the possibility of SIDS could affect any infant at anytime, SIDS does not discriminate. I am seeking to find the possible causes toRead MoreA Study On Sudden Infant Death Syndrome1664 Words   |  7 Pagespaediatrician from Norway and Sweden and the forensic institution of Denmark invited parents of sudden infant death syndromes (SIDS) to take part in the study. Sudden infant death syndrome is the sudden, unexpected and unexplained death of an apparently healthy baby. There were several aims behind the study. The main aim of the study was to overlook whether smoking was a cause of risk for sudden infant death syndrome and whether the consequence is owed to maternal smoking during the pregnancy or to inhalingRead MoreThe Case Of Sudden Infant Death Syndrome1820 Words   |  8 Pagesdisability and death.† Thus, high quality evidence needs to be based on the research, which can establish efficacy in one particular population, but also on the effectiveness of the intervention in the specific population. (Riegelman and Kirkwood, 2015). For many public health issues interventions play a crucial role in getting such issues under control. In the case of Sudden Infant Death Syndrome (SIDS) in Native American populations infants were ranked second highest in SIDS deaths in the U.S. atRead More Sudden Infant Death Syndrome Essay810 Words   |  4 Pagesnbsp;SIDS, Sudden Infant Death Syndrome, a leading cause of death in infants under the age of one, has left medical experts unable to clearly define sudden infant death syndrome. After thirty years of research, the medical field has not discovered definite causes for SIDS. Medical experts have suggested many theories that have been studied and debated. nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;In the Western world, SIDS is the most common cause of death for infants between twoRead More Sudden Infant Death Syndrome (SIDS) Essay1654 Words   |  7 PagesSudden Infant Death Syndrome (SIDS) Sudden Infant Death Syndrome (SIDS) or crib death is an abrupt and inexplicable death of an apparently healthy infant. Most of the cases involve infants from ages 1-12 months, and the event occurs during the night. Various theories have been postulated from research results but without consistency of the etiology. Since the death is sudden, prior diagnostic criteria or patterns are not available for correlation, although some near-miss infants have beenRead MoreSudden Infant Death Syndrome - Research Paper1872 Words   |  8 PagesAbstract Sudden Infant Death Syndrome remains the leading cause of post-neonatal mortality (under the age of one) in developed countries. The causes of Sudden Infant Death Syndrome have been puzzling and research is being conducted to solve this catastrophic problem. Having a child under the age of one makes me very concerned, along with any other parent(s), that the possibility of SIDS could affect any infant at anytime, SIDS does not discriminate. I am seeking to find the possible causesRead MoreEssay on Sudden Infant Death Syndrome (SIDS)802 Words   |  4 PagesSudden Infant Death Syndrome (SIDS) Many questions about the causes of Sudden Infant Death Syndrome (SIDS), also known as â€Å"crib death,† are still unresolved. The mysterious and elusive nature of SIDS creates problems, doubts, and more questions. This paper will present some of the most commonly asked questions as well as the answers that have been uncovered by scientists after years of research and study. In 1969, researchers agreed to define SIDS as â€Å"the sudden death of an infant or youngRead More Sudden Infant Death Syndrome SIDS and African Americans Essay2616 Words   |  11 PagesSudden Infant Death Syndrome and African-Americans Sudden Infant Death Syndrome (SIDS) is a condition that many people still are trying to figure out why it happens to these babies. This syndrome is described as an unexplained death of an infant younger than one year of age. SIDS is frightening because it can strike without warning and affect a good, healthy infant. Most SIDS deaths occur at night and without warning. SIDS victims may have been down for sleep for as little as ten minutes, they

Social Media Advertising Free Essays

Internet Advertising: Social Networking First Name Last Name BUS 123 Introduction To Advertising Dr. First name and last name September 26, 2010 Internet Advertising Now more than ever, small businesses can promote themselves online by targeting customers and expanding their networks, often for little or no cost. Businesses can promote themselves through a variety of techniques such as targeting customers by demographics, contributing to online discussions and drawing attention to new services. We will write a custom essay sample on Social Media Advertising or any similar topic only for you Order Now Advertising in the 21st century has become very versatile because of various online social websites like Facebook and Twitter, along with other blog atmosphere websites like Pinterest and Craigslist. In the last decade, the explosion of technological advances has produced unprecedented events in the history of mankind. One of them is the Internet and its conversion into a new medium for marketing and the use of social communication in advertising. Inevitably, the internet has changed our lives. In  traditional media, newspapers, radio  and television  can cause information overload  and change the perception  of the audience (Janoschka, 2004). The  Internet is not  exempt from this  danger, but  has the potential to  do something different,  because  it can directly reach  the target audience  and interact with it. A function of memory is to forget, especially information that is not significant. The challenge of advertising is to make you remember the ads. The purpose is to sell. The good publicity convinces the viewer to buy the product. This requires creating an attractive brand image and strengthening it with each ad. Advertising employs both verbal and nonverbal elements that are composed to fill specific space and time formats determined by the sponsor. Advertising reaches people through a channel of communication referred to as a medium. Today, technology enables advertising to reach its’ target audience efficiently through the Internet. In the 1990’s, the Internet became a major part of American society and is the fastest growing type of advertising. Its more than just banner ads, it means large format interactive ads, search-engine marketing, creating special promo videos for web download and supporting TV ads with online sites. Communication among people all over the world is effortless, and information on almost any topic is just a few keystrokes away. As a public global platform open to all kinds of information, entertainment, and communication, one of which is online advertising, it has become the latest mass medium. † (Janoschka, 2004). Internet technology allows delivering the right message to the right person at the right time while helping advertisers to reach their audience. From  the moment the   surfer  enters  the web to search for information, pop ups appear allowing the audience to subscribe to  mailing lists that  will send  continuous  news, promotions, articles, etc. , depending on   their preferences. This allows the  seller  to better  reach its target  and maintain  continuous  communication  in the shortest  time possible. .Most online ads do not come to you as an individual, but by your interests in various subjects, your location or, in general, by your behavior during internet navigation. In most countries, it is possible to divide the audience by geographic area based on IP address, which facilitates advertising companies that offer products and services in those areas. Websites use demographic data to learn more their audience. When registering with a portal or website, you normally provide certain personal information such as your age, gender, hobbies, etc. With this information, websites offer relevant content and advertisements based on the information provided. Some companies specialize in a data collection process known as behavioral advertising which matches ads to the interests of users based on their surfing habits. As users browse, advertisers collect data on their online activity: sites visited, time spent on each ad shown, ads that were clicked, when and how often you click on the banners. Today, cookies are tools that allow advertisers to target advertising to specific audiences and segments. Compared  with traditional media  the cost of  internet advertising is  extremely low, and  because of its effectiveness  and its high potential for growth, it is  ideal  for small  and medium businesses that  do not have large  resources to invest  in other media. Then the questions  arise: how  to advertise  online? What is the  correct way  to? There is no  magic formula  that a media planner can you use but here are some suggestions. Due to the internet being global, the network gives the possibility to reach all audiences in the world. With internet advertising one must  include,  email,  search engine  registration, and banners which are  ads with  motion graphics which  are located in different  sites  of the network  as a gateway  input  to a website. Using email as a form of advertisement is easy and free. All that is required is to sign up for email with your internet  service provider  or a  free  mail  server  such as Yahoo  mail or Gmail and send emails to  the potential  customers with  offers  or information  on products. According to Arens, â€Å"Google is the most popular destination on the web reaching an astonishing 40 percent of all Web users each day† (pg 337). Search engines are only responsible for registering portal websites and their content and then delivery the results to the users who made requests for information. The following is an example of how a search engine works. A user uses the search engine  of their choice and  asks to find  companies  that export  tomatoes. The search engine will  send  in response  with a list of websites of companies  that fulfill  the request and  then the user can  enter  the different sites  to see  what they need and select the company that  meets  their requirements. The  banner system  is  one means  of internet advertising  that is more effective: You can choose  the categories  to be displayed and  include descriptive words  to detect  if the user is  looking for that particular product. The  banners  are similar to the  rotating  banner  but  the difference is that  the user can interact  with them. As in any  project,  internet advertising  should begin  by  making  a strategic plan. The result will be  better planning of  a website and  the ability to maintain  the user’s attention  and customer loyalty. The presence of internet advertising will be an excellent complement to traditional media advertising and may end up becoming one of the priorities of advertisers. For now, more and more ads in the media show the direction taken by advertisers along with customer care and other services of interest. User forums, blogs  and  social networking  sites like Facebook and Twitter  are invaluable resources  for monitoring  companies’ reputations  and interests of  consumers of services and  products. Facebook is the largest social network in the world with more than 500 million people connected to each other. Facebook has not surpassed Yahoo! o be the second most popular site on the web behind Google. Facebook’s popularity has increased due to the ability to connect individuals without geographical barriers. The uniqueness of Facebook allows people to meet virtually to discuss and share their interests with each other (Arens, Schaefer, Weigold, 2011). There a re 60 million status updates posted every day in over 65 languages. Facebook’s audience is far superior to any other mass medium like TV channels, radio or press Facebook has revolutionized advertising not only by the size of its audience, but also by the engineering behind its operation. It allows an analytical and intelligent marketing to reach the precise target audience through market segmentation according to gender, age, geographic location, country, city and locality, educational level, likes, interests, product preferences, favorite activities, favorite programs and language. For example, it is now possible to know without extensive market research which countries have the largest number of youth between 18 and 35 years and who love rock music, football and a certain brand of beer. Having a presence in social media is a must have for most brands. Facebook created Pages for businesses to post information about their services or products. When using a search engine, your Facebook Page will be one of the main results of your search. Consumers have tremendous power and influence on a brand and trust recommendations of other consumers they don’t know. According to Barefoot, â€Å"Groups and applications gain popularity one friend of a friend of a friend at a time† (Barefoot, pg 174). The result is friends becoming fans or joining groups encouraging them to purchase a product or service that is being discussed or advertised. Twitter is still a very popular social media networking site, although adoption is declining. Compared to Facebook, Twitter has 50 million tweets created each day and the average Twitter account has an average of 300 followers. Social networking is important to marketers because it gives them the opportunity to show customers that they are listening to what they have to say about a brand or product and respond accordingly. The possibilities are endless. It is common for  organizations to provide direct consumer  messages  daily  on Twitter, maintain  a Facebook page, or depending  on your industry  also  a profile  on MySpace. Social networking has completely changed the way we communicate with each other. Everyone has a voice and an outlet to reach millions of people instantly with either Facebook or Twitter. The internet  is  an advertising medium  with a great future  because it is interactive  can be customized or  delivered to users  according to their  preferences. There is  immediate feedback  and can communicate  directly  with users  to resolve their doubts and  concerns and with  a global reach. The internet  brings  great potential  for use in  the field  of marketing, market research,  direct marketing,  sales promotion, trade mail and, of course,  advertising communication. As a society  we must be prepared  to confront and  take advantage of  the opportunities  this new technology  gives us. References Arens,W. , Schaefer, D. , Weigold, M. (2012). Advertising. McGraw Hill Irwin. New York How to cite Social Media Advertising, Papers

Introduce Gender Studies Palgrave Macmillan -Myassignmenthelp.Com

Question: Discuss About The Introduce Gender Studies Palgrave Macmillan? Answer: Introduction Women representation in the Parliament is very essential. Women need someone to present their interests. Womens leadership and political participation are usually restricted. Women participation generally ranges from voting procedures to attending rallies and committing an act of terrorism. In a democratic country, women representative plays a significant role (Melanie, 2014). Leadership and Women political participation are the mandatory requirements for general peace and prosperity. What are the challenges faced by women in politics? Women representing in the political system have to face challenges. Women have to get stereotyped due to social and cultural values. A womans marital status is usually questioned when she is in leadership. Maximum number of women enters politics with structural and cultural biases. Women in politics have to take insults and listen to vulgar languages by both the voters and opponents. Corruption creates problem for the women. Corrupted election process and practices within the political parties gives trouble to the women. They also have to face sexual violence during campaigns. What was the situation of politics before women represented? Previously, the political empowerment had followed the economic empowerment, which was wrong. Since then such wrong activities were going on. Therefore, under these circumstances, the womens organization searched for ways to improve the political status of women. Thereafter, there were criticism stating that it will be complicated if a big number of eligible candidates who appear are women. No one took the initiative in voting and encouraging the women representatives. Gender inequality played a major role before women entered politics. What was the situation of politics after women represented? Women organizations all over the country had protested. The major issue of the low representation of women in the elected bodies is referred to as any person who is not a member of a political party and is a layperson politically. Previously, the membership of women in political parties was exceptionally less. After opposing, women were given the liberty to join political parties according to their choice and equal the ratio of men and women. Without suitable representation of women in the legislative bodies and political participation of women, issues relating to women still exists that will be neglected. What are the opportunities of women being a representative in politics? The leadership and effective participation is increasingly on the development agenda of the government. Women play the key role and decision makers in the process across the wide range of sectors (Bacchi Eveline, 2015). Women representatives get the opportunity to demolish the problems faced by women and make the country safer for women to reside. A political women representative reaches to that level which will help them rise and empower the leadership of women. What is the recent development of women in politics? Women representatives in politics have developed over the years. Gender inequality is removed and the women are chosen as leaders therefore. The obstacles to womens political participation define the fact that women can stand for their own rights and save other women by making effective decisions (Krook, 2017). Implementation and adoption of new policies by the women representative have developed the nation as well. What are the benefits of women being a representative in politics? Women in the political system are benefitted as it they represent the community of women (Dolan, Deckman Swers, 2017). Women get the liberty and have the higher position in the society. Women representative in politics overrules the patriarchy ruling system. What are the demerits of women being a representative in politics? Being a women political representative, they exercise powers and have benefits for being in that position. Along with merits, there are demerits of women being involved in politics. They have to face many issues while protecting the women and pointing out the flaws of the nation. Although number of seats for women are reserved, but the correct eligible ones have to face trouble to acquire that seat. What is the role of women in politics across the world? The Government has the rule and power to reserve a minimum number of seats for women. Through voting procedures, women representatives are selected as a head. It is essential for women to get elected as they can represent the legislative bodies and political participation and demolish the issues or problems of women that are generally neglected. What are the factors that affect women representation in politics? When women are elected as a representative, there are certain factors that affect women in politics. The socio-cultural, religious, economic and gender roles patriarchy factors affects the growth and development of women in politics (Seierstad et al., 2017). Womens status in the political and public sector is very recent but their participation is still very low due to these reasons. These factors make women reluctant to become political candidates. The root of the issue is that women were never exposed to the ulterior world. Previously, women were only seen being involved in the household. Women were dominated by the patriarchal rule in the political system. They were never granted the freedom, which men were. Due to gender discrimination, issues related to women were neglected throughout. Gradually over the years when women were given the opportunity to speak out their decisions loudly, they had to face many challenges. Challenges like being stereotyped due to cultural and social values. Women were insulted and people spoke to them in vulgar languages. They were not trusted and criticized. Therefore, removing or demolishing these root causes will help in the growth and development of women in future. However, standing out in a male dominated society was difficult for women. Over the years, they have achieved that position. The parliament has a set of laws enacted for women and feminism. Situations have changed steadily and imp roved for women in the future general elections. The system of reserving seats for women exists in many countries (Robinson Richardson, 2015). Women still have to face issues or obstacles like scandals, economic constraints, financial issues and gender discrimination. Presently, the cultural ideas about women affect the womens levels of representation throughout the political process starting from an individual womans decision to selecting candidates to making decisions it affects. Since there is a low representation of women in politics, there have been demands for more ways to increase the women representation in the decision-making bodies. The scenario of women representation in politics has progressed over the years by breaking the monotony of patriarchal domination. Women bring an unique experience to the arena of politics (Paxton Hughes, 2015). It took decades to get rid of the gender discrimination concept and making both men and women equal in the society. Even though the level of women participation in politics is almost made equal but the number of women filing the nomination papers in the State or national is nothing compared to the number of men. However, the concerned issues have reduced a lot over the years and the thoughts of the individuals in the society have altered over the years. The evaluation made if maintained will be lead women to the top (Raicheva-Stover Ibroscheva, 2014). Women leaders in the political system will utilize the benefits of the position and make right use of it. This way the root issues will demolish completely and the women and men will be treated as equal political leaders. References: Bacchi, C., Eveline, J. (2015).Mainstreaming politics: Gendering practices and feminist theory(p. 368). University of Adelaide Press. Dolan, J., Deckman, M. M., Swers, M. L. (2017).Women and politics: Paths to power and political influence. Rowman Littlefield. Krook, M. L. (2017). Electoral Quotas and Beyond: Strategies to Promote Women in Politics. InWomen, Politics, and Democracy in Latin America(pp. 15-27). Palgrave Macmillan, New York. Melanie, M. H. (2014). Contagious Representation: Women's Political Representation in Democracies around the World. Paxton, P., Hughes, M. M. (2015).Women, politics, and power: A global perspective. CQ Press. Raicheva-Stover, M., Ibroscheva, E. (Eds.). (2014).Women in politics and media: Perspectives from nations in transition. Bloomsbury Publishing USA. Robinson, V., Richardson, D. (Eds.). (2015).Introducing gender and women's studies. Palgrave Macmillan. Seierstad, C., Warner-Sderholm, G., Torchia, M., Huse, M. (2017). Increasing the number of women on boards: The role of actors and processes.Journal of Business Ethics,141(2), 289-315.